Top 5 Fashion Games in Ireland Q4 2021: Performance Overview

In the fourth quarter of 2021, the top 5 fashion games in Ireland showcased varying trends in downloads, revenue, and active users. Here's a detailed look at their performance.

Hair Challenge from Rollic Games saw a fluctuating pattern in weekly revenue, peaking at approximately $25 in the first week of October before dropping to lower figures and then rebounding to around $20 by mid-December. Weekly downloads were relatively stable, with a significant spike to around 4.7K in the week of December 20. Active users followed a similar trend, increasing from 13.8K in mid-October to about 18K by the end of December.

Project Makeover by Magic Tavern, Inc. maintained a steady revenue stream, averaging around $6K to $7.5K throughout the quarter. Downloads experienced a notable peak in the last week of December, reaching approximately 3.7K. Active users remained consistent, hovering between 13.8K and 17.6K throughout the quarter.

Fashion Battle - Dress up game from APPS TEKNOLOJI ANONIM SIRKETI had modest revenue figures, with a peak of $21 in late October. Weekly downloads were relatively stable, with a peak of around 2.7K at the end of December. Active users saw a steady increase from 5.1K in late November to 7.4K by the end of December.

Doll Designer by Lion Studios showed a significant revenue spike to $56 in the week of December 20. Downloads surged in mid-December, peaking at about 3.3K. Active users also saw a substantial increase, rising from 1.5K in early December to nearly 5K by the end of the month.

Hair Dye! from Crazy Labs had no reported revenue for the quarter. However, weekly downloads saw a significant increase, peaking at around 3.3K in the last week of December. Active users followed an upward trend, growing from 4.1K in mid-October to approximately 9.4K by the end of December.

These insights are derived from Sensor Tower, where more detailed data and analysis can be found.